We often hear questions like “How big is the Yahoo! Bing Network?” so we created this infographic based on recent comScore data to share a few fun facts about the Yahoo! Bing Network, including:
- The Yahoo! Bing Network represents almost 30% share of the U.S. search market
- It includes 152 million unique searchers in the U.S. and over 45 million of them do not use Google
- Searchers on the Yahoo! Bing Network have a Buying Power Index (B.P.I.) 7.4% more than Google searchers
- The Yahoo! Bing Network includes Microsoft and Yahoo! Core Search sites in the U.S.
- comScore Core Search (custom), September 2012
- comScore qSearch (custom), September 2012